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How Internet Marketing Can Get You In Hot Water

Posted by Jon Peters on April 30, 2009

Did you know that it's a criminal offense to link to your business website without indicating that you are a representative of your business? As part of the "Consumer Protection from Unfair Trading Regulations 2008", new regulations introduce a new criminal offense as:

Falsely claiming or creating the impression that the trader is not acting for purposes relating to his trade, business, craft or profession or falsely representing oneself as a consumer" (sched 1 para 22).

While I can see the theory behind this law, I'm somehow doubtful this will have any impact on the amount of url spam being dumped onto message forums and believe it will likely provide more hassle for those linking respectably than those who are not.

For more details on this regulation visit: How Internet Marketing Can Get You In Hot Water